Ta-da,
Since I thought of another (S) to start a series with - I present the "So What Series" which I guess will entail things that will make you say "so what?"
I came up with the name first, so cut me some slack.
The "So What" technique is also useful in marketing (which I am in). So here is a little "so what" tid bit. When asking a question, you can find deeper meaning by asking "so what". When you start to dig down by asking what things "really" mean you being to find the actual meaning behind either the question or the answer.
Ex. Tide gets clothes cleaner. (so what)
Cleaner Clothes = Cleaner Looking Kids (so what)
Cleaner Looking Kids = Better Self-Esteem for Mom (so what)
Mom buys more Tide because she feels better about herself.
--ben
Tuesday, January 10, 2006
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment